信息：为新公司设计身份很困难但是，当您任务重新设计成立公司的身份时，挑战有时更加困难。这是因为你必须创造新的东西和令人兴奋的东西，同时也保留了客户来了解的业务感。在本课程中，您将在Illustrator和Photoshop中重新命令工作流程，您将发现如何通过智能地解剖目前的身份解决其缺点，并通过创建新的品牌标识来改善它来解决这个问题。首先，您将学习品牌的基础知识以及如何在品牌内适合。您还将发现甚至是必要的重塑。接下来，您将通过在更改之前和之后进行重塑时如何处理的工作流程。最后，你会成为fa通过以下方式与重塑过程一起进行重塑过程。到课程结束时，您将稳固地了解重塑的概念以及如何重新命名身份。所需软件：Photoshop CC 2015和Illustrator CC 2015.
Duration 1h 44m Project Files Included MP4
Rebranding Workflows in Illustrator and Photoshop
It’s difficult enough to design an identity for a new company, but when you’re tasked with redesigning an identity for an established company, the challenge is even more difficult at times. This is because you have to create something new and exciting, while also preserving a sense of the business that customers have come to know. In this course, Rebranding Workflows in Illustrator and Photoshop, you’re going to discover how to solve this issue by intelligently dissecting the current identity address its weaknesses, and improve on it by creating a new brand identity. First, you will learn the basics of branding and how an identity fits within a brand. You will also discover if a rebranding is even necessary. Next, you will think through the workflow of what to do while you’re rebranding, both before the change and after. Finally, you will become familiar with a rebranding process by following along with a full rebranding project for a fictional business. By the end of the course, you will have a solid understanding of the concepts of rebranding and how to rebrand an identity. Software required: Photoshop CC 2015 and Illustrator CC 2015.